

Robin Hillery
CEO, LitCentral
October 3rd, 2007
ALISO VIEJO, Calif., October 3, 2007 - Cerius Consulting Group, Inc., Southern California's largest full service executive-level management consulting firm, has launched its Web-based CRM-360 Assessment solution.
"Our Customer Relationship Management (CRM) solution is designed to assist small and mid-sized companies that want to dramatically increase sales and profits by quickly identifying potential problem areas that can negatively impact sales growth," said Pamela Wasley, the organization's chief executive officer and president.
Provided by Mark Friedman, a partner in Cerius Consulting Group, the CRM-360 Assessment solution specifically addresses the following critical areas: lead generation, lead management, opportunity management, sales team efficiency, market intelligence, order processing and customer service.
By successfully addressing the issues identified by the CRM-360 solution, a company's CRM implementation will be optimized, thus increasing sales win rates, delivering a higher percentage of sales quota attainment, improving forecasting accuracy and empowering management to manage more effectively in any size company. It also shortens sales cycles, reduces discounting and cost of sales, and decreases startup costs for new sales representatives.
For more information, call 949-250-0500.

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