Your 2012 Desires…
aka Strategic Planning |
"Our destiny changes with our thought; we shall become what we wish to become, do what we wish to do, when our habitual thought corresponds with our desire"
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Orison Marden,
Success Magazine Founder |
Every company is in the middle of Q4 and preparing to finish 2011 strong while enjoying the upcoming holiday season. It is an extremely busy time of year, but the most successful companies make time to review the accomplishments of 2011 and set the plan for 2012.
Keys to Success
1) Gather Intelligence - Understand why people buy from you and what your employees like and don't like about the company.
2) Align – Set your goals to support information learned thru intelligence gathering.
3) Less is More - No more than three big initiatives per department
4) Quarterly Focus - Set annual goals but have very specific and detailed goals for the upcoming quarter.
The following link shows a process you can use and tailor to your company so an impactful plan for the upcoming year is completed in the most efficient manner.
One Page Strategic Planning. |
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Pam's Reading List |
Did the down economy stop Howard Schultz, CEO of Starbucks, from investing in a juice company? No. He is capitalizing on an innovative idea that will use the resources he already has in his company today. With all of the investment activity we are seeing in the companies we are working with from infrastructure overhauls to territory and product expansion, I have focused my reading on what other triggers we are seeing for investments and ideas for strategic planning.
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Making It Happen For You
by Pamela Wasley
Two of the most time consuming activities this time of year is budgeting and strategic planning. Some see it as a necessary evil, others simply avoid it all together. A company's ability to develop a plan and then execute can be as much of a differentiator and contributor to their success as anything else. We saw this last month as the competitive edge for those industries and companies that are thriving was better execution. The top trend we are noticing right now though is not just the focus on strategic planning but also the amount of investment being laid out in the plans for next year.
At Cerius, we see it as a continual activity with no start or end throughout the year. We are in constant innovative planning and execution mode for the next thing and looking back to see how well our last idea worked…or did not work. Whether you see these activities as a nuisance, interruption or simply part of your everyday operations, it never hurts to see and hear what others are doing. For this issue, we put together some great resources to keep strategic planning focused and to share insights from other companies, what they are doing and the results they expect. |
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Chris and Mary Beth Romani, Owners, Integrity Management Consulting discuss how they have integrated the balance of customers, people and community into the culture of their company. It started as an idea, was included in the strategic planning and with the right execution they found it is not just the way their company now works but the way it now lives. They were able to change social responsibility from a balancing act to a business.
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First Time Around the Strategic Planning Cycle
A company is never too young or too old to start strategic planning. At Cerius, we get the pleasure of working with companies through all stages of the life cycle and know the critical role of execution in all planning. Whether you decide to execute with internal resources or bring some in from outside, there must always be an internal champion and full support from the leadership and executive team.
Meet a company that is about to go through a strategic planning process for the first time after seven years in business.
Click to read more.
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